Laura Busche Quotes

Top 18 wise famous quotes and sayings by Laura Busche

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Laura Busche quotes: Positioning is finding the right parking space inside the consumer's mind and going for it before someone else takes it. Positioning is finding the right parking space inside the consumer's mind and going for it before someone else takes it.
Laura Busche quotes: consumers are not a piece of code. You can't just query them into action. consumers are not a piece of code. You can't just query them into action.
Laura Busche quotes: If building a disruptive, dynamic brand is not in your plans, neither is profit. If building a disruptive, dynamic brand is not in your plans, neither is profit.
Laura Busche quotes: Your brand story's "happily ever after" involves open wallets. Your brand story's "happily ever after" involves open wallets.
Laura Busche quotes: Everything that the customer experiences is the product. This is something that both media companies and product startups don't understand. Everything that the customer experiences is the product. This is something that both media companies and product startups don't understand.
Laura Busche quotes: Make sure you test your brand story's recipe with whomever you're cooking it for. Make sure you test your brand story's recipe with whomever you're cooking it for.
Laura Busche quotes: Lean brands are the result of continually testing assumptions. Lean brands are the result of continually testing assumptions.
Laura Busche quotes: Brands play in an exciting sandbox of symbolic meanings. Brands play in an exciting sandbox of symbolic meanings.
Laura Busche quotes: If the Product Is Good, It Will Naturally Attract Customers If the Product Is Good, It Will Naturally Attract Customers
Laura Busche quotes: People change, and so do their aspirations, and so should brands. People change, and so do their aspirations, and so should brands.
Laura Busche quotes: Brand and product don't compete. Brand is product, and everything else conforming to the unique story that consumers create when they think of you. Brand and product don't compete. Brand is product, and everything else conforming to the unique story that consumers create when they think of you.
Laura Busche quotes: Research conquers doubt. It aligns everyone around the incontestable. Research is the key to clarity - in startups, enterprises, and life itself. Research conquers doubt. It aligns everyone around the incontestable. Research is the key to clarity - in startups, enterprises, and life itself.