The biggest mistake brands make are trying to "sell their stuff" rather than clarifying what people are actually buying.
— David Brier
Why do some brands grow explosively when others (that could be thriving) die a lonely and forgettable death?
— David Brier
Cookie cutters are for baking, not branding.
— David Brier
This company didn't have one culture. It had as many cultures as it did managers. No
— Marcus Buckingham
Part of company culture is path-dependent - it's the lessons you learn along the way. — Jeff Bezos
To be an enduring, great company, you have to build a mechanism for preventing or solving problems that will long outlast any one individual leader. — Howard Schultz
The key difference between captain and coach? The latter's opportunities for influence come at moments when play isn't happening, — Carolyn Taylor
Every great brand goes back to a courageous individual who dared to say 'NO' to the status quo. — David Brier
There would have been no Beats deal without the Samsung deal. It showed the number one company the importance of connecting with culture, — Kanye West
The brand is just a lagging indicator of a company's culture. — Tony Hsieh
Ultimately, what any company does when it is successful is merely a lagging indicator of its existing culture. — Satya Nadella
We've all seen it. A #startup begins with a #dream, a #passion to do something others have missed or overlooked. — David Brier
Evidently, one thing seems to have more value in direct proportion to whether or not we feel we have the freedoms, joys or conveniences of that thing. — David Brier
For a company culture to change, the top executives must be on board with changing it. This means they must understand what the change means for them. — Janet Gregory
Hiring people is an art, not a science, and resumes can't tell you whether someone will fit into a company's culture. — Howard Schultz
You get to decide your company culture. — Osayi Emokpae Lasisi
Fire fast: Fire people who do not fit into the culture of your company and who are negative. — Jason Calacanis
Brand growth and dominance is created by having the highest brand value, not the lowest price tag. — David Brier
Company culture is a religion, not a sermon. — Gary Vaynerchuk
A company's culture is the foundation for future innovation. An entrepreneurs job is to build the foundation — Brian Chesky
You can build a much more wonderful company on love than you can on fear. — Kip Tindell
No company has a culture, every company is a culture — Peter Thiel
Just by being private, the culture will change. We won't be forced to make decisions that are 90 days in relevance. — Sam Zell
Having a me-too brand is a death sentence. — David Brier
Customer service shouldn't just be A department, it should be the entire company. — Tony Hsieh
For me, I've learned about what it means to focus on a culture, to build social responsibility, and the idea of a company as a super-organism. — Biz Stone
You need to have a culture where people have very high quality standards in everything the company does, but still move quickly. — Sam Altman
Company culture is the backbone of any successful organization. — Gary Vaynerchuk
