Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, ...

In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing. (Steve Krug)

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Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.

Steve Krug Quotes: In reality, though, most of the time we don't choose the best option - we choose the first reasonable option, a strategy known as satisficing.